6 Reasons to Use Google Tag Manager for Website Tracking
Google Tag Manager (GTM) is a tag management system. Remember when you had the boring work of installing each tracking code of each platform (Adwords, Facebook, LinkedIn etc) into your websites' code? Those times are long gone! Google Tag Manager has softened the digital…
Work @Coteries as a Software Engineer!
We are collaborating with Swiss insurance company La Mobilière to offer a 12-months internship/first job as a Software Engineer! Have a look at the following job ad (in French, however) and make sure to apply quickly, if you want to join us! Cross Company Program pour…
Planify Mobile App selected to Pitch at ibtm world
Last November 20th, 2017 our team woke up with great news. One of our mobile apps for the travel market called "Planify" had been selected to pitch at one of the biggest trade shows in the MICE (Meeting, Incentive, Corporate Events) industry: IBTM Barcelona. What exactly…
Bounce Rate: How To Reduce It From 60% to 4%!
Let me to start by saying that this article might not be what you're expecting to. I mean, I will definitely tell you how you can reduce your bounce rate from 60% to 4%... but due to a MISTAKE often overlooked. Shall we start with the basics? What is the bounce rate? Google…
How Facebook Ads turned a local Dental Clinic into Global
Hi there! I'm Rui and I'm currently acting as Digital Marketing Manager of Coteries and Planify. Today I'm here to tell you how Facebook ads changed a local business in Portugal. In 2012 I got a job as Marketing Manager of a Dental Clinic in Leiria - Portugal. Besides, I was…
The SEO Strategy that we used and that you should too
For the ones who don’t know, SEO means Search Engine Optimization, and as the name suggests, it’s the process of optimizing your website so it performs well on organic search. Search terms are known by “keywords” and putting them in the right places, will give you more…
Job Offer: Interaction Designer
Do you want to learn how to market new products and experience the dynamics of a startup? This is your opportunity! Coteries Lab is a web/mobile application development and digital marketing studio based out of EPFL Innovation Park in Lausanne. Trusted by renowned companies like…
We are hiring a CTO! (Senior Software Developer)
Do you want to learn how to market new products and experience the dynamics of a startup? This is your opportunity! Coteries Lab is a web/mobile application development and digital marketing studio based out of EPFL Innovation Park in Lausanne. Trusted by renowned companies…
Why feedback matters in User Experience Design
Let us present you Eliott. Originally from Brussels (Belgium), and currently living in Lausanne (Switzerland), Eliott is an Interaction Designer working at the EPFL Innovation Park. His position at Coteries allows him to work on a large range of projects, both for our own…
Coteries Lab is now listed on TIA (Top Interactive Agencies)!
If you’ve read our blog before, by now you probably know us. But for the ones who don't, let us present ourselves. Coteries Lab is a digital agency based at EPFL Innovation Park in Lausanne. A Team of 6 gifted professionals. We know what you're thinking already: "one more…