The Giant Email Marketing Statistics Guide
A few weeks ago, our friend Vasilii Chekalov from Digital Monstah, send us an interesting infographic about email marketing, published by EveryCloud. We liked it so much that we want to make it available for you here! With the help of this epic infographic, you are about to…
22 Questions to Answer Before Building a Mobile Application
Are you thinking about building a mobile application? What a great idea! Nowadays, mobile app development seems to be common and sounds "easy", especially given all the self-service tools you may find over the web. However, you'll almost always be needing some expert…
Hello, I’m Giulia
I am Giulia, the new junior marketing manager/business developer. I’ve joined Coteries Lab last October and my main role is to handle the marketing and business development of Coteries and Planify (supporting Séb’ in these roles!). I am really grateful to have joined this…
12 Months to Become a Rockstar Software Developer!
Do you want to learn how to design new digital solutions and experience the dynamics of a startup? This is your opportunity! Coteries Lab is a web/mobile application development and digital marketing studio based at EPFL Innovation Park in Lausanne. Trusted by renowned companies…
Hello, I’m Phuntsok
Hello! I’m Phuntsok, a new junior software developer at the Coteries SA. I have joined the company in August 2018. It is my first professional experience in programming and software development and I am really enjoying it. My main tasks in the company are the maintenance of…
Losing Conversions? Try 4 Winning Remarketing Strategies to Get Them Back
When you check your website’s analytics, do you ever look at your bounce rate? Of course, you do! You’re interested in why so many potential customers (or previous customers) visit your website, take a look around, then leave. Why are they leaving? Is my website engaging…
Why You Should Use The Business Model Canvas
So you have amazing business ideas and projects? No matter where you work, being in a young startup, an association or in a big corporation, innovating is great! But how to start? You may have heard (or being taught) to start designing a Business Model Canvas, created by…
So You Have An Idea? Start By Defining Your Value Proposition!
Before deciding on developing a business or not or investing a lot of money for something people have no interest in it, you should ask yourself two things: Who are my customers? what are the benefits of my idea/product/service for my future customers? To answer these…
UX Design Tool: UX Record – Learn What You App User Do!
At Coteries, in our EPFL-based office, we are constantly looking to improve our processes. And to better understand users to deliver great User Experience (UX). We use several UX Design tools, and today we would like to present you a great one: UX Record. How about…
Email Marketing Optimization Hacks (Infographic)
A few weeks ago, we came across an interesting infographic about email marketing, published by 99firms. We liked it so much that we want to make it available for you here! Nowadays, there are more marketing channels than ever before in human history. Email is arguably the most…